Google’s Leading Global & Local Search Trends Of 2022

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Google’s annual report of top search trends is offered, including all new classifications not seen in previous years.

Google publishes information on the top trending searches every year, which is attractive by itself, however you may ask, “What can I finish with this info?”

In addition to satisfying basic interest, Google’s yearly recap of the year’s leading trending searches offers lots of concepts for content publishers.

Each year I like to zero in on the classifications that are most relevant from an SEO point of view, such as the “how to” and “near me” queries that offer insight into what searchers require aid with.

I think that information is more actionable for marketers than understanding Johnny Depp is the top trending person in Google in 2022, for example.

This year, Google’s report on top searches is much more helpful, with a whole center devoted to local searches. Key in a United States city or postal code, and Google will highlight the leading trends because area.

Here’s a look at numerous notable sections of Google’s leading search patterns report.

Google’s Top Trending Long-Tail Keywords Of 2022 (United States)

Creating content that addresses individuals’ questions is SEO 101, so we’ll begin with inspiration for your next “how to” short articles.

How To Assist

  1. How to help Ukraine?
  2. How to help Ukrainian refugees?
  3. How to help abortion rights?
  4. How to help Ukraine army?
  5. How to help Uvalde?
  6. How to help Typhoon Ian?
  7. How to help Puerto Rico, Hurricane Fiona?
  8. How to help a dry cough?
  9. How to help uneasy leg syndrome during pregnancy?
  10. How to assist toddler with cough?

How To Pronounce

  1. How to pronounce Qatar?
  2. How to pronounce Kyiv?
  3. How to pronounce puzzle?
  4. How to pronounce Omicron?
  5. How to pronounce Encanto?
  6. How to pronounce Xochitl?
  7. How to pronounce Adele?
  8. How to pronounce Diwali?
  9. How to pronounce oligarch?
  10. How to pronounce Uvalde?

Dishes (How To Make …)

  1. Sugo
  2. Cincinnati Chili
  3. Marry Me Chicken
  4. Quick pancake
  5. Mango pie
  6. Green goddess salad
  7. Jennifer Aniston salad
  8. Grinder sandwich
  9. Bella Hadid sandwich
  10. The Bear spaghetti

Who Is

  1. Who is Andrew Tate?
  2. Who is winning the election?
  3. Who is the king of England?
  4. Who is the watcher?
  5. Who is Alex Jones?
  6. Who is Jeffrey Dahmer?
  7. Who is next in line for the throne?
  8. Who is Amber Heard?
  9. Who is Aaron Carter?
  10. Who remains in NATO?

Google’s Leading Trending Local Keywords Of 2022 (United States)

Google’s list of top trending “near me” searches shows there’s still considerable need for personal protective equipment and at-home screening kids.

However, an uptick in searches for performances suggests people were more excited to go out amongst crowds this year.

Leading Near Me Searches

  1. Gas costs near me
  2. In the house COVID test near me
  3. Ballot near me
  4. Early voting near me
  5. PCR test near me
  6. COVID booster near me
  7. Easter egg hunt near me
  8. Where to vote near me
  9. Concerts near me
  10. n95 masks near me

Leading Searches By City

This year Google created a micro-site dedicated to leading trending local searches in 2022.

You can explore patterns by either going into the name of an US city or clicking around on a map.

Screenshot from: stories/local-year-in-search-2022/, December 2022.

In addition to providing a list of the leading 10 searches in significant cities, Google highlights anything especially distinct about the city’s search patterns.

Here’s an example showing the top local search patterns in Miami:

Screenshot from: stories/local-year-in-search-2022/, December 2022. Screenshot from: stories/local-year-in-search-2022/, December 2022. More Leading Searches Of 2022 This

is just a curated choice of

the year’s top searches, There’s a lot more to find in Google

‘s Year In Search and Year In Regional Browse mini-sites. Google has actually also assembled

a video wrap-up of the year in search, which you can see below: Featured Image:

Screenshot from stories/local-year-in-search-2022/, December 2022.